Over the last ten years, online shopping has experienced slow and steady growth from a relatively small group of consumers who frequently shopped online. As a percent of total retail sales, online shopping has increased about 1% per year to 16% of total retail sales in 2019. It’s been a clear trend that was widely expected to continue sustained, albeit somewhat slow growth.

Fast forward to 2020, and to see how Covid-19 is reshaping purchasing habits…